The Ins & Outs of Facebook Advertising: What PR Pros Should Know
- Location: Capital City Country Club
- Address: 1601 Golf Terrace Drive, Tallahassee, Florida 32301
- RSVP Deadline: Friday, November 13, 2015
Join us for the Capital Chapter’s November Meeting, “The Ins & Outs of Facebook Advertising: What PR Pros Should Know”
Jennifer Spivak — digital advertising, content marketing, and social media expert — will provide her expertise on Facebook advertising and how PR pros can expand the reach of their digital campaigns and drive ROI that is easy to measure. Jennifer will share how to upgrade your Facebook Ad know-how beyond clicking “Boost Post,” and the strategies for success that make it impossible to fail.
Takeaways for the meeting:
* How to create campaigns that generate ROI
* The secret optimization strategy that works for every campaign
* How to reach the perfect target audience
Jennifer has seven plus years of experience driving digital campaigns for brands and individuals looking to sell products and services online. She is a marketing instructor and curriculum architect at the Startup Institute, and has been recognized by PR News’ Digital PR Awards and PR Daily’s Social Media Awards. Merging her background in PR and love of analytics, Jennifer specializes in creating engaging, on-brand Facebook Advertising campaigns that drive cost-efficient results and positive ROI.
Date: Monday, November 16
Time: Networking begins at 11:30 a.m., program begins at 12:00 p.m.
Thank you to our sponsors: Trew Media, Inc. and Graphateria