Job Board

Public Relations Specialist

Description

The Public Relations Specialist works alongside the Marketing Director to implement online and offline public relations, marketing and advertising campaigns that take place at Joe Manausa Real Estate. The PR Specialist will take the lead on many key initiatives with the goal of increasing past customer referrals, word-of-mouth advertising and local brand awareness efforts to increase the number of contracts closed.

RESPONSIBILITIES:
– Plan and execute 6-12 Customer Appreciation events each year
– Pitch and secure editorial placement in local publications including the Tallahassee Democrat, Tallahassee magazine, WCTV and other key news sources
– Create, build and nurture the Past Client Facebook page
– Build relationships with local radio and television talent with the goal of getting on-air mentions and coverage
– Assist with the creation of a long term partnership with a local non-profit to give back to the community
– Write and edit content for the company website, with a goal of creating a strong call to action that will increase lead conversion on our site
– Assess all content the company currently pushes out and revise/update as needed
– Provide back-up assistance to the Marketing Assistant as needed for social media posting, mass texting campaigns, e-blasts and other daily tasks
– Coordinate with third party service vendors as needed
– Brainstorm with the marketing team on ways to increase lead generation both on- and offline

Qualifications

MUST HAVE:
– Bachelor’s degree in Public Relations, Communications, Marketing, Advertising or a similar field and 1-3 years of work experience
– Excellent verbal and written communication skills
– Event planning experience
– Must be a highly organized individual with an obsessive attention to detail and a positive attitude (if you are the hardest working person you know, then you should apply)

BONUS POINTS:
– Relationships with local media (TV, radio, print)
– Experience with Facebook and other online advertising methods
– Graphic design/photoshop experience

How to Apply

Please send your 1-page resume, a cover letter and any relevant work samples to [email protected] by June 30, 2018.

Job Originally Posted on: Thursday, May 31, 2018