Job Board

Marketing Coordinator

Description

We are looking for a highly organized, marketing, and communications professional who will lead the brand enhancement and growth of our CEO as well as Big Media companies. The Marketing Coordinator will work directly with the CEO to grow his personal brand and ensure the tone, voice, and messaging is reflective of our company culture and services, and reflects the vision of our CEO. This person will also work with leaders at both Win BIG and Go BIG on social media management and marketing strategy goals for 2021.

How you’ll make an impact:

CEO Brand Responsibilities:
● Spearhead a strategic social media presence including all major platforms, including Stories, writing content, creating images, and responding cadence
● Run website audits and edits based on platform expertise and user experience
● Optimize newsletter content, subscribers, and engagement, and report weekly on the success of campaigns and followers
● Spearhead podcast/appearance/speech opportunities, topics, operations, and marketing
● Secure media interviews for Phillip and oversee all aspects of his upcoming book promotion

Win BIG Media / Go BIG Media Brand Responsibilities:
● Strategically use digital presence as a recruiting effort showcasing our culture and work. This includes, but is not limited to, social media, website maintenance, content creation, etc.
● Own the creation of case studies representative of our work and results
● Submit company work and personnel for awards & PR opportunities throughout the industry and regions
● Develop a company email marketing strategy to keep clients and perspectives up-to-date on our efforts
● Manage all social media accounts and campaigns for both Win BIG and Go BIG, including but not limited to posting to all social media platforms, social media refresh, and advertising opportunities
● Conduct regular competitor & SWOT analyses of newsletters, websites, social media, case studies, etc. to ensure our companies are appearing as outstanding service providers
● Coordinate with Business Development teams to organize new initiatives to increase inbound requests and new hire inquiries, including but not limited to pitch decks, one-pagers, etc. Work with internal team members to lead social media meetings and coordinate all initiatives (I deleted it above since it falls into a different category/specifically mentioning leading/managing a team )
● Lead weekly social media meetings with internal team members and coordinate all initiatives

Qualifications

Why we’ll love you:
● 3-4 years of experience in integrated marketing and communications, preferably representing a public figure or personal brand
● Experience managing social media accounts and content is preferred
● Strong attention to detail, excellent organization skills, editing and proofing expertise, and project management experience
● Ideally has experience in email marketing and website management (i.e., MailChimp, Medium, WordPress, Square Space)
● Ability to lead and manage meetings with upper management, demonstrating the importance of marketing strategies and ideas
● Strong analytical skills
● Outstanding and authentic verbal and written communication skills
● Up to date with the latest media trends and marketing practices
● Self-starter with a high level of motivation and the ability to thrive in a fast-paced environment

How to Apply

Please submit your cover letter and updated resume to [email protected]

Job Originally Posted on: Monday, January 11, 2021