ER for PR

Free public relations counseling for local nonprofits — our chapter’s signature community service event.

What is ER for PR?

ER for PR is the Capital Chapter’s annual community service event that provides free, one-on-one public relations counseling to local nonprofit organizations. Volunteer PR “medics” donate their expertise to help nonprofits strengthen their communications, media relations, and community outreach.

How It Works

Educational Session

A 30-minute group presentation covering PR fundamentals, media relations, and communications planning.

One-on-One Counseling

A 90-minute private session with a PR “medic” who diagnoses your organization’s communications challenges.

Free Toolkit

Every participant takes home a resource kit with press release templates, local media contacts, and more.

Non-Profit Application

ER for PR is open to Tallahassee and Big Bend area nonprofit organizations that do not have a dedicated PR or communications staff member. Applications open annually, typically in August.

2026 ER for PR Application Coming Soon!

er for pr event 2025

Volunteer as a Medic

Are you an experienced PR professional and FPRA member? Volunteer as a PR medic and share your expertise with a local nonprofit that needs your help.

Upcoming Events

ER for PR 2026

Date: September 25, 2026
Location: CareerSource Capital Region (2601 S. BlairStone Road)
Time: 8:30 AM – 12:00 PM
Nonprofit Application Deadline: To Be Announced

What Nonprofits Are Saying

“ER for PR was an amazing opportunity and resource for Triple R Horse Rescue. Tallahassee nonprofits, if you have the chance to participate in ER for PR, take it! We learned so much and got some really useful advice from Ruthann and Dallas! Thank you to both and to FPRA Capital Chapter for this opportunity!

Triple R. Horse Rescue

Tallahassee, FL

DIRECTOR OF PROGRAMMING

Corren Mahone

The Ounce of Prevention Fund 

“ER for PR is one of the most rewarding programs we offer. It’s a chance for our members to give back by helping local nonprofits get the communications support they don’t always have the resources for in-house. I love watching those connections happen and seeing nonprofits leave with real strategies they can use. If you’re a member interested in volunteering, or a nonprofit who needs help and could use some guidance, I’d love to hear from you.”

Sponsorship Opportunities

Support local nonprofits by sponsoring our annual ER for PR event.

Frequently Asked Questions About Serving with FPRA

What is ER for PR?

ER for PR is the Capital Chapter’s annual community service event that provides free, one-on-one public relations counseling to local nonprofit organizations. Volunteer PR “medics” donate their expertise to help nonprofits strengthen their communications, media relations, and community outreach.

Which organizations can apply?

ER for PR is open to Tallahassee and Big Bend area nonprofit organizations that do not have a dedicated PR or communications staff member. Applications open annually, typically in August.

What happens during an ER for PR session?

Participants attend a 30-minute group presentation on PR fundamentals, then a 90-minute private session with a PR “medic” who works through their communications challenges. Every participant also takes home a resource kit with press release templates, local media contacts, and more.

Is there a cost to participate?

No, there is no fee for nonprofits or volunteers to participate.

How can I volunteer?

Experienced PR professionals who are FPRA members can volunteer as a PR “medic” and share their expertise with a local nonprofit that needs help.

Make a Difference

Whether you’re a nonprofit seeking help or a PR pro ready to give back, ER for PR is where purpose meets practice.

Nominations Now Open

Submit a nomination for the FPRA Capital Chapter’s Annual Excellence in Communications Awards by July 22.