FPRA Image Award Winners Announced
More than 110 public relations professionals and local dignitaries (including Mayor John Marks, Mrs. Jane Marks, and DBPR Secretary Ken Lawson) gathered at the FSU Alumni Center April 19 in Mardi Gras green, purple and gold and celebrated Tallahassee’s best PR programs and tools. The following is a list of the winners of each category.
Division A
Public Relations Programs
Image Award
Public Relations Programs – Community Relations
11 in 2011
Moore Consulting Group
Award of Distinction
Public Relations Programs – Community Relations
Kidz1stFund
Ron Sachs Communications
Judges’ Award
Public Relations Programs – Community Relations
Kidz1stFund
Ron Sachs Communications
Image Award
Public Relations Programs – Public Service
“Walk in My Shoes” Campaign
Lauren’s Kids
Ron Sachs Communications
Award of Distinction
Public Relations Programs – Public Service
Come Ride the NEW StarMetro
City of Tallahassee
Award of Distinction
Public Relations Programs – Institutional
Santa Rosa Transit: Local Lift
BowStern
West Florida Regional Planning Council
Image Award
Public Relations Programs – Public Information
LeRoy Collins Institute
CoreMessage
LeRoy Collins Institute
Award of Distinction
Public Relations Programs – Public Information
Bridges of America
Ron Sachs Communications
Award of Distinction
Public Relations Programs – Crisis Communications
Amateur Athletic Union – Sexual Abuse Allegations of Former President
Ron Sachs Communications
Award of Distinction
Public Relations Programs – Promotional/Marketing
Panama City Beach Bus
BowStern
Bay Town Trolley
West Florida Regional Planning Council
Image Award
Public Relations Programs – Public Affairs
Put the Brakes on Accident Fraud
Moore Consulting Group
Award of Distinction
Public Relations Programs – Public Affairs
Fair Energy for Floridians
Moore Consulting Group
Award of Distinction
Public Relations Programs – Public Affairs
No More Cuts
Ron Sachs Communications
Florida Hospital Association
Image Award
Public Relations Programs – Special Events
Recipe for Success: DBPR’s Mobile Food Vendor Fair
Department of Business and Professional Regulation
Sandi Poreda
Beth Frady
Award of Distinction
Public Relations Programs – Special Events
Rock the Block Gaines St. Block Party
City of Tallahassee
Lizzy Kelley
Grand All Image Award
Public Relations Programs
“Walk in My Shoes” Campaign
Lauren’s Kids
Ron Sachs Communications
Division B
Printed Tools of Public Relations
Award of Distinction
Printed Tools of Public Relations – Annual Report
The Florida Department of Children and Families 2011 Year in Review: Transformation of an Agency
Florida Department of Children and Families
Image Award
Printed Tools of Public Relations – Brochure
StarMetro Utility Bill Inserts
City of Tallahassee
Judges’ Award
Printed Tools of Public Relations – Brochure
StarMetro Utility Bill Inserts
City of Tallahassee
Image Award
Printed Tools of Public Relations – Poster and Calendar
Rock the Block! Gaines St. Block Party Invitations
City of Tallahassee
Tayo Fayemi
Lizzy Kelley
Image Award
Printed Tools of Public Relations – Specialty Item
Hey DJ! Mobile Request System Printed Card
Amplify Entertainment
Nate Long
Lynne Takacs
Judges’ Award
Printed Tools of Public Relations – Specialty Item
Hey DJ! Mobile Request System Printed Card
Amplify Entertainment
Nate Long
Lynne Takacs
Award of Distinction
Printed Tools of Public Relations – Specialty Item
Circle of Life – Making Mu(l)ch of a Majestic Oak
Sandra Manning
Kynder Crossner
Lorin Pratt
Grand Image Award
Printed Tools of Public Relations
StarMetro Utility Bill Inserts
City of Tallahassee
Division C
Audio/Visual/Online Tools of Public Relations
Image Award
Audio/Visual/Online Tools of Public Relations – Online Audience Engagement
Safeguard Our Seniors Campaign
Florida Health Care Association
Judges Award
Audio/Visual/Online Tools of Public Relations – Online Audience Engagement
LOL, Guess Again! Gaines St. Facebook Page
City of Tallahassee
Lizzy Kelley
Tayo Fayemi
Award of Distinction
Audio/Visual/Online Tools of Public Relations – Online Audience Engagement
Gold’s Gym Gives Back: Social Media Contest
BowStern
Gold’s Gym Tallahassee
Award of Distinction
Audio/Visual/Online Tools of Public Relations – Online Audience Engagement
Ford en Español Facebook
Moore Consulting Group
Image Award
Audio/Visual/Online Tools of Public Relations – Online Promotion
The Apartment Seekers “Best Roommate” Social Promotional Campaign
What’s Next Marketing
Judges’ Award
Audio/Visual/Online Tools of Public Relations – Online Promotion
The Apartment Seekers “Best Roommate” Social Promotional Campaign
What’s Next Marketing
Award of Distinction
Audio/Visual/Online Tools of Public Relations – Online Promotion
DOH Online Newsroom
DOH Office of Communications
Image Award
Audio/Visual/Online Tools of Public Relations – Video – Public Service/more than one minute
Online, On Time StarMetro Webisodes
City of Tallahassee
Judges’ Award
Audio/Visual/Online Tools of Public Relations – Video – Public Service/more than one minute
Online, On Time StarMetro Webisodes
City of Tallahassee
Image Award
Audio/Visual/Online Tools of Public Relations – Video – Public Service/one minute or less
Local Business Saturday
City of Tallahassee
Judges’ Award
Audio/Visual/Online Tools of Public Relations – Video – Public Service/ one minute or less
Local Business Saturday
City of Tallahassee
Image Award
Audio/Visual/Online Tools of Public Relations – Video – Promotional/Marketing
Ouch! Accidents Happen
Salter>Mitchell
FBMC Benefits Management
Image Award
Audio/Visual/Online Tools of Public Relations – Website
FLChamber.com
Taproot Creative
Florida Chamber of Commerce
Award of Distinction
Audio/Visual/Online Tools of Public Relations – Website
Northwest Florida Beaches International Airport
Moore Consulting Group
Award of Distinction
Audio/Visual/Online Tools of Public Relations – Website
Transit Planning: “Make Your Mark”
BowStern
Center for Urban Transportation Research
West Florida Regional Planning Council
Judges’ Award
Audio/Visual/Online Tools of Public Relations – Website
Transit Planning: “Make Your Mark”
BowStern
Center for Urban Transportation Research
West Florida Regional Planning Council
Grand Image Award
Audio/Visual/Online Tools of Public Relations
FLChamber.com
Taproot Creative
Florida Chamber of Commerce
Image Award
Audio/Visual/Online Tools of Public Relations – Other
Florida Network Online Annual Report 2010
Salter>Mitchell
Judges’ Award
Audio/Visual/Online Tools of Public Relations – Other
Florida Network Online Annual Report 2010
Salter>Mitchell
Division D
Student Projects in Public Relations
Award of Distinction
Student Projects in Public Relations – Position Paper
Be The Solution Op-Ed
Amanda Leighty
Pea Green Solutions
Image Award
Student Projects in Public Relations – Public Relations Campaign
“Changing Behavior through Social Media” Event
FPRA Student Capital Chapter
Judges’ Award
Student Projects in Public Relations – Public Relations Campaign
“Changing Behavior through Social Media” Event
FPRA Student Capital Chapter
Award of Distinction
Student Projects in Public Relations – Public Relations Campaign
“Recycle .Reward. Repeat.” Campaign for Leon County
Brazen Public Relations
Image Award
Student Projects in Public Relations – Computer-Generated Communication
“How Do I” Video
City of Tallahassee
Nathon Green
Grand Image Award
Student Projects in Public Relations – Public Relations Campaign
“Changing Behavior through Social Media” Event
FPRA Student Capital Chapter