Job Board

Marketing Analyst

Description

We are seeking a Marketing Analyst to join our team. The Marketing Analyst primary responsibility is to maintain B2B lead generating campaigns through SEO/SMO, Google AdWords, LinkedIn, our website, email marketing, and online events.

If you are growth-focused, driven to achieve, and innovative with technology, we want you on our team.

In this role, you will:
• Lead our digital footprint with Google Adwords and SEO.
• Manage and improve organic search engine performance and goal-setting based on click-through rates, traffic, and conversions.
• Manage various email campaigns, including calls-to-actions and content used in our email sends.
• Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
• Research of vertical contacts, vertical competitors and competitive moat
• Discover new strategies to enhance the marketing campaigns

Qualifications

• Digital Advertising Experience: SEO, SMO, PPC, Google AdWords, LinkedIn etc.
• Understanding of digital products and as it relates to customers, prospects, and key trends.
• Successful candidate will have great attention to detail, ability to multitask and excellent interpersonal skills.

How to Apply

www.mccinnovations.com/careers

Job Originally Posted on: Friday, May 19, 2017