Job Board

Marketing Analyst

Description

Come join MCCi, a technology company with more than 900 government and commercial clients nationwide. Our goal is to help organizations improve their business processes while going paperless. We empower our clients to reach new levels of efficiency and innovation by leveraging our enterprise content and business process management technology and expertise.

We are seeking a Marketing Analyst to join our team. The Marketing Analyst primary responsibility is to maintain B2B lead generating campaigns through SEO/SMO, Google AdWords, LinkedIn, our website, email marketing, and online events. Apply today to join one of Florida Trend’s Best Companies To Work.

If you are growth-focused, driven to achieve, and innovative with technology, we want you on our team.

In this role, you will:

Manage and improve organic search engine performance and goal-setting based on click-through rates, traffic, and conversions.
Manage various email campaigns, including calls-to-actions and content used in our email sends.
Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, e-books, reports, webinars, infographics, etc.).
Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
Responsible for ensuring the reliability and optimal performance of campaigns.
Research of vertical contacts, vertical competitors and competitive moat
Troubleshoot technical issues related to email blasts and other digital marketing assets
Discover new strategies to enhance the marketing campaigns

Qualifications

Here’s what you need:

Understanding of digital products and as it relates to customers, prospects, and key trends.
Successful candidate will have great attention to detail, ability to multitask and excellent interpersonal skills.
What would be a plus?

Digital Advertising Experience: SEO, SMO, PPC, Google AdWords, LinkedIn etc.

How to Apply

Please visit our website to apply. MCCi is an equal opportunity employer.
www.mccinnovations.com

Job Originally Posted on: Friday, February 3, 2017