Communication professionals often find it challenging to explain and demonstrate how the public relations function adds value to an organization. PR specialist, consultant and trainer Susan Croft will provide insight on how to develop PR strategies and objectives that are aligned with corporate goals. She’ll explain the importance of internal and external communications and how […]
Join us on March 19 for a presentation by Ashley Chisholm, marketing director at the world-renowned Andrews Institute for Orthopaedics & Sports Medicine in Pensacola. Ashley will share her company’s marketing, public relations and advertising strategies, with a focus on content marketing and technology. Ashley is armed with more than two decades of broadcasting and marketing […]
Join us on February 19 for an interactive presentation by Sarah Robinson, author of Amazon bestseller “Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities.” Sarah will share with us her Fierce Loyalty model and findings from happiness research to show us how to build loyal and happy clients, stakeholders and communities. Check out free resources […]
Join us on January 15 for a presentation by Alexis Lambert on internet protocol and the Sunshine Law. She has seen people make incredibly poor choices of what to say on government email accounts. She can teach you how not to do that. Alexis Lambert runs the Office of Public Accountability for the mayor of […]
On Nov. 20, hear from Kevin Cate, adviser for the Charlie Crist re-election campaign, on a look back at the 2014 Governor’s race. Kevin Cate, called a “multimedia wiz” by the Tampa Bay Times and Miami Herald, is a media consultant for some of the largest corporations, associations, and campaigns in the country, including former […]
Join us Thursday, October 16 to hear Alyson Lundell, Director of Corporate Communications for Universal Orlando Resort, talk about the opening of Diagon Alley! A graduate of Florida State University and a PR practitioner for more than 15 years, Alyson Lundell has spent the majority of her career in the tourism industry promoting central Florida’s major attractions. Her […]
Join us on Thursday, September 18 for a joint meeting with the American Advertising Federation of Tallahassee. We will welcome ESPN’s Keri Potts to speak about “Sports Communications: Launching the SEC Network.” Keri Potts has been senior director of communications for college sports in ESPN’s communications department since April 2013, after taking on the unit in 2010 […]
Join us on Thursday, August 21st as we celebrate the leadership of the Capital Chapter! We’ll say goodbye to the outgoing directors and chairs and we’ll swear in the new Board of Directors and Chapter Officers. Past Chapter presidents will be invited to share their advice for the incoming President, and we’ll give out the […]
Join us for a presentation from Dr. Timothy Coombs, a professor and crisis communications specialist from the Nicholson School of Communication at the University of Central Florida. His zombie-themed discussion will help attendees understand the focus, spread and reactions to social media crises. Through our ER for PR program, we’re offering additional professional development opportunities […]
Join us for our next luncheon program on June 19 where Ernest Hooper, East Hillsborough bureau chief and columnist at the Tampa Bay Times, will share his knowledge about the media with an emphasis on how public relations professionals can better connect with news editors and TV producers in the age of instant news. Don’t […]