Preparing for the APR is an exercise in success, as the process provides an assessment of your proficiency and accurately calibrates your craft, contacts, and career goals. Where extra support is needed, you’ll be introduced to a tremendously skilled and experienced network of mentors, providing you with a lifetime of guidance and expertise.

Accreditation in Four Steps

The Accreditation process can be summarized in four steps. It is important to review resources available for all four steps, starting with the process chart, before pursuing APR. For more information, visit praccreditation.org.

Review and complete the Examination for Accreditation in Public Relations Application.
Prepare and sit for a Panel Presentation.
Study for and complete the computer-based examination.
Demonstrate a commitment to lifelong learning through maintenance.

What does it cost to take the Examination for Accreditation in Public Relations?

The fee is $385. Please note that examination fees are non-refundable or transferable. Examination fees will be forfeit if a candidate does not cancel or reschedule his/her computer-based examination appointment by noon at least two (2) business days prior to the appointment date. If a candidate misses his/her appointment, he/she will not be rescheduled and will forfeit all fees paid.

Earning the APR demonstrates your mastery of today’s strategic communications practice and your commitment to lifelong learning and ethical standards. Attaining this valuable distinction is a personal and professional achievement that can lead you to the next level in your career.

It takes a professional — someone with exceptional experience, broad expertise and strong dedication and values — to thrive at what you do. Profess what you know with the APR. Begin your journey to Accreditation in four steps.